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Melanie Halim
{ principal, creative }
Drawing inspirations from aspects of the everyday life, Melanie developed a strong aptitude in integrating aesthetically refined designs with conceptual ideas that connects the consumer to the brand. She has received Clios and American Graphic Design Awards. Her works were also published in Graphis, Step Magazine, Communication Arts, Print and Graphic Design U.S.A. When not teaching branding and packaging design
at the Academy of Art University, Melanie loves to cook, travels and enjoys the art and culinary with her beloved husband and daughter that San Francisco has to offer.
Decoraves, Inc
{ Adam Lovingood, CEO }
I found Melanie Halim at Collective Lines to be an indispensable business partner in the brand development process. She listened attentively and incorporated my concerns and observations into the final product without sacrificing her professional perspective. Knowledgeable, courteous and punctual with meeting deadlines, I highly recommend Melanie and consider her one of the best in her field.
Ann Hamilton Photographer
{ Ann Hamilton, Owner }
Collective Lines helped me achieve the design and branding I had always imagined for my business. Their professionalism, creativity and client focus is unsurpassed.
Gene Higa Photography
{ Gene Higa, Principal }
Collective Lines is hands down ONE OF THE BEST in the industry. When I approached the company about the possibility of designing a brand for me, I admit I knew nothing about branding. They took my simple idea and made it, me. From Concept, to design to execution. CL has taken my vision and created a brand that has far exceeded my expectations.
Ken Luallen Weddings
{ Ken Luallen, Owner }
I couldn't be more thrilled by my experience with Collective Lines. I'm a bit embarrassed to say I initially thought I was hiring a graphic designer in Melanie, an inadequate assessment at best - she is an incredible brand designer and artist with experience on virtually every platform a brand appear. She continually brought new ideas that met my requirements yet still surprised me with their creativity. Her interest in truly understanding my business allowed her to give brilliant guidance about consistency and future growth opportunities. The result is a beautiful brandmark and identity that will stay relevant for many years.

Would I entrust my company's design to Collective Lines again? Absolutely, without hesitation. It was an enormous investment that I would gladly make again because the attention to detail and elegance of my brand package simply books me more clients. Highly recommended.
Lisa Lefkowitz Photography
{ Lisa Lefkowitz, Principal }
Working with Collective Lines was one of the best things I have done for my business. Melanie is not only created a beautiful identity system for me, but helped analyze my place within my industry and how my new brand would fit into that. They were extremely detail oriented, collaborative, and just a pleasure to work with. My new brand has helped me stand out and push my business forward, and I am so thrilled with the results. I highly recommend Collective Lines.